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Cher Jewelry Website

This was a website done for Gabriel&Co., my employer, that got off the ground and launched… but then the deal fell through.  I was pretty bummed because I did the whole thing myself – including all the graphics and editing of the product images.  My employer, among many other things, designs and manufactures “Private Label” jewelry for celebrities.  We made a whole bunch of stuff for Cher that was sold at her concert late 2008 in Las Vegas.  The jewelry sold out twice at the casinos.

So I thought we should approach ol’ Cher with a deal to sell jewelry directly to the consumer via a Cher website.  I mocked up a concept, complete with shopping cart, blog, community boards, etc.,  and Cher loved it.    But my master negotiator senior management botched the deal.  Cher’s “percentage” was ”too large”  so we walked away.  I thought it was a grave mistake since every piece of the company jewelry carried our brand.  It was a great marketing/branding opportunity that got passed up.

The jewelry was beautiful. Done mostly in silver.

I have 23 years of hands on Web Development and Graphic Design experience and a certification in Search Engine Marketing. Further, I am seasoned at developing and executing marketing strategies, possess superior leadership, organization and communication skills with specific skills in WEB DESIGN – WEB APPLICATION DEVELOPMENT – GRAPHIC DESIGN – ECOMMERCE – ONLINE MARKETING – PROJECT MANAGEMENT:

• Excellent qualifications in strategic planning with comprehensive knowledge of project preparation, diplomatic methodologies, public, media and marketing outreach,
• Creative web development, graphic designer and ecommerce developer with hands-on expertise in visual design, interactive design and awareness of client-side technologies maintaining a current WEB 2.0 aware skill set and experience with web content management, content syndication and enterprise software.